Consumer Goods Brand
From high traffic to high conversion.
340%
Revenue growth
4.8%
Conversion rate
60 days
To meaningful ROI
Challenge: Strong brand, weak online store. High traffic from a legacy PR strategy landing on a site that converted under 1%.
Rebuilt the entire e-commerce frontend with conversion architecture, launched Meta and Google campaigns tied to the new pages, produced product photography and launch video.
Professional Services Firm
From invisible to inbound.
4.8×
Return on ad spend
₦12M
Pipeline in 90 days
28%
Close rate from inbound
Challenge: Excellent offline reputation, near-zero digital presence, and no inbound pipeline. All new business came through referrals with no system to scale it.
Built a high-trust web presence with case studies and authority content, launched LinkedIn and Google Ads campaigns, and created a content programme generating consistent organic leads.
Emerging Fashion Label
Community built from scratch.
40k
Monthly organic reach
6.8%
Avg engagement rate
3 months
To break-even on content
Challenge: Exceptional product, zero community. Ad costs were too high for the brand's stage. Needed organic authority before paid scale made sense.
Developed a full brand voice system and content strategy, produced a monthly video and photography package, and built an organic content engine across Instagram, TikTok, and the website blog.
Multi-Branch Restaurant Chain
Digital ordering went from 5% to 42%.
2.4×
Online order volume
42%
Orders now digital
₦4.2M
Monthly digital revenue
Challenge: Online ordering existed but was hard to find, harder to use, and not integrated with their loyalty system. Customers defaulted to walk-in or phone.
Rebuilt the ordering experience as a PWA, integrated with their POS, launched geo-targeted Google and Meta campaigns driving to the new experience, and created a weekly content calendar for each branch.
B2B SaaS Startup
From product to pipeline in 90 days.
₦8M
Revenue in first 90 days
380
Trial signups in month 1
38%
Trial-to-paid conversion
Challenge: Great product, no go-to-market. The team had built something excellent but had no website, no content, no campaigns, and a launch deadline 12 weeks out.
Built the full marketing site and product-led onboarding flow in parallel, launched SEO content and a paid search campaign on day of launch, and produced all onboarding copy and email sequences.
Online Learning Platform
Organic search went from 2k to 60k sessions.
60k
Monthly organic sessions
28×
Search traffic growth
₦6.8M
Organic revenue in year 1
Challenge: A content-rich platform with almost no search visibility. The library of 400+ courses was not being found by the people actively searching for that learning.
Rebuilt the SEO architecture from scratch — site structure, internal linking, course page optimisation, and a new content cluster strategy — and produced 12 cornerstone articles over 3 months.
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